Now that you have a 2-3 ideas about how to solve your user’s problem, it’s time to turn them into prototypes. Your prototype is the physical form of a solution for your user’s challenge. Machines, apps, games, pictures, videos, storyboards, etc. are all forms of prototypes.
Making for the first Time
If this is your first time building a prototype, keep the design and materials simple, make it fast, and keep it cheap because your first prototype will fail. Don’t worry! As long as you learn something from your prototype when you test it, it’s a successful failure. Successful failures are good.
You will come back and rebuild your prototype using the data and feedback from the Test stage, so your goal is to get out of the Make stage as quickly as possible.
Here are the simple rules to follow when making for the first time:
- Make only the 2-3 ideas from the Imagine stage.
- Make even if you’re not sure yet.
- Scout and Sketch first if you’re making a product.
- Storyboard first of you are designing a process.
Make after Testing
After testing your prototype in the Test phase, you will most likely return to the Make stage to improve your prototype.
Here are the simple rules for making after testing:
- If your prototype was a total failure, revisit the right stage of our design process and move forward from there. If you don’t know the right stage, go to the Empathize stage.
- If your prototype was a successful failure, rebuild your prototype with your new insights.
- Bring your prototype closer to its final form as simply, quickly, and cheaply as possible, then test it again.